Whole Athlete / Specialized is always looking for ways to give back. The team has named the National Interscholastic Cycling Association (NICA) as a recipient of its fundraising partnership with Play Hard Give Back, a fundraising and sports marketing company based in Ketchum, Idaho. To support this fundraising initiative, the team is selling three delicious trail mixes through the Play Hard Give Back web site. Proceeds will go to NICA, the team's chosen social cause, as well as to help fund the team's upcoming racing season. The snacks are available for sale at http://www.playhardgiveback.com/wathlete. "We are very impressed with the work NICA has done over the past five years," says Dario Fredrick, team director for Whole Athlete/Specialized, "and share a parallel vision in promoting athlete development, excellence, teamwork, professionalism, and respect for the community and environment." The snacks are available for sale at http://www.playhardgiveback.com/wathlete. Some of the flavors include: Fuel and Flow – A healthfood-lover's paradise, made with raw almonds, honey-roasted nuts (peanuts, pecans and almonds), salted pumpkin seeds, hemp seeds, dried fruit (apples, cranberries), ginger AND stoked with blueberry antioxidant BGood Bites. Rise and Shine – For coffee lovers only: an invigorating blend of raw almonds, dried cranberries, cashews, dried mango, chocolate-covered espresso beans AND stoked with espresso date nut BGood Bites. Karmakandy – For the sweet tooth in all of us. Loaded with raw almonds, dried cranberries, banana chips, peanut butter cups AND stoked with peanut ginger BGood Bites. "This is one sweet way to give our fundraising efforts a boost," said Fredrick. "This stuff is awesome. Tell everyone you know but keep it away from the dog!" About NICA About Play Hard Give Back
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